Courtney chew
Courtney chew
Brand Strategy and Marketing Consulting
 

CONNECTING THROUGH EXPERIENCES, Events and activations

 
Fundraiser for the oceans

2018 | A BIRTHDAY FUNDRAISER

For my birthday this year, I wanted to bring my community together, to do some good for two organizations that I am involved in and that inspire me with their work: charity:water and Surfrider's Vancouver chapter. 

I planned and organized an art exhibit to raise money for the two organizations and to do good with 150 friends and family.

Details

 
Werklab simple holiday market

2017 | WERKLAB SIMPLE HOLIDAY POP UP MARKET

Concepted, planned and executed a holiday market at Werklab with 12 local brands and designers from our community that we admire.

• Concept and Strategy

• Planning

• Execution

• Creative Direction + Content Strategy

Details

 
 
Werklab Speaker Series

2017 | Connected by design speaker series WITH WERKLAB

Concepted, planned and executed a speaker series panel at Werklab, discussing the role that design plays in human connection. We leaned on six panelists from industries spanning food, design, media and art direction, creating a real and dynamic conversation with our attendees. 60 individuals from our community joined us for the conversation and ticket proceeds were donated to Arts Umbrella. 

• Concept and Strategy

• Planning

• Execution

• Creative Direction + Content Strategy + Collateral

Details

 

 
Werklab x Lululemon Wu Wei

2017 | Wu WEI 2.0 with WERKLAB and LULULEMON

The second Wu Wei event with Werklab x lululemon and 40 of Vancouver's entrepreneurs from our local health and wellness community. The intention was to share tools and resources that could be taken into our everyday, to help us tap into our energy and awaken our potential. 

• Strategy 

• Planning 

• Execution

• Creative Direction + Content Strategy

Details

 
Werklab Eastgiving

2017 | EASTGIVING DINNER

Planned and hosted a long table dinner with Werklab, Kokomo, Tight Club Athletics and Virtuous Pie.

• Strategy and Concept

• Planning

• Execution

• Creative Direction + Content Strategy

Details 

 
 
Kit and Ace Big Quiet One World Observatory

2017 | Kit and ace x The Big Quiet at owo nyc

Concepted, planned and executed a second mass meditation with Kit and Ace and The Big Quiet communities in NYC (March 2017). 1100 people came together for a mass meditation at the One World Observatory - the highest point in the western hemisphere. Also coordinated a live stream of the event with VICE and NOWTHIS, to enhance global reach.

• Strategy and Concept 

• Planning

• Execution

• Creative Direction + Content Strategy + Collateral 

Details

 
Kit and Ace Plunge event

2017 | The Plunge WITH KIT AND ACE

Concepted, planned and executed 'the Plunge' – a bi-coastal meditation experience that took place simultaneously in Vancouver and Toronto, followed by a brisk dip in the water with our local Kit and Ace communities. 

• Strategy and Concept

• Planning

• Execution

• Creative Direction + Conent Strategy + Collateral

Details

 
Kit and Ace Big Quiet Oculus

2016 | Kit and ace x The Big Quiet MASS meditation

Concepted, planned and executed a flash mob meditation with Kit and Ace, in collaboration with The Big Quiet. The event took place in the World Trade Center Oculus in NYC.

• Strategy and Concept

• Planning

• Execution 

• Creative Direction + Content strategy

Details

 
 
 
Kit and Ace AUS influencer weekend

2015 | Kit and ace Australia influencer weekend

Planned and hosted a three-day weekend in Sydney, Australia with Kit and Ace, for local influencers and media.  

• Strategy and Concept

• Planning

• Support in Execution

• Creative and Content strategy

Details

 
 
 
Kit and Ace influencer weekend

2014 | Kit and ace media and influencer Weekend

Planned and hosted a three-day weekend with Kit and Ace, inviting nine Canadian influencers and media to Vancouver.  

• Strategy and Concept

• Planning

• Execution

• Creative and Content Strategy

Details

 
wings+horns vancouver showroom launch

2014 | wings+horns VANCOUVER showroom LAUNCH

Over 100 people were invited to celebrate the launch of wings+horns first showroom in Vancouver.

• Concept

• Planning

• Execution

Details

 
wings+horns fall 2014 exhibition

2011 - 2014 | Private exhibitions for wings+horns

Planned and executed seasonal and private exhibitions for wings+horns, hosted in New York for our wholesale vendors and media partners.

• Planning

• Execution

Details